• Are You Ready To Be Found On Page One 2017

    Are You Ready To Be Found
    On Page One?

5 Ways Local Search Marketing Can Put You On The Map

Does your business have a local presence? Do you know how you can get additional traffic from local potential customers who are searching for a business like yours on the internet? Then getting yourself listed in Google My Business (also known as Google+ Local, Google Places and Google Maps) and optimizing your website for local SEO is what needs to be done for your local business. A firm that specializes in local search marketing can help you accomplish a higher ranking for local search results...

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Customers Crave Content. Give It to Them!

How would you rather be known – as a producer of sales pitches, or as a creator of valuable information? Admittedly, sales are what drives your business. But sales pitches are not what drive your customers. Today’s media-savvy folks have learned to “skip” ads online, spam away unsolicited email, block cold calls and fast-forward their way through TV commercials via DVR. In short, they don’t respond to ads the way consumers did just a generation ago. Instead, valuable information, in the form of...

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7 Ingredients For The Best Landing Page

A landing page is where your site visitor actually converts into a lead (web conversion). It prompts the visitor to provide their information in exchange for a specific offer that they would expect to receive after filling out an online form. An effective landing page along with your offer button that immediately captures a visitor’s attention can turn your visitors into a steady stream of leads. Here are the top seven best practices that will help you create the best landing page: The Five Second...

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Use Lead Nurturing to Get More Customers

Lead Nurturing is a method of building a relationship with your leads and encouraging them to progress through your sales funnel until they are ready to become your customers. Specifically, we recommend sending three to five automated “nurturing” emails to your leads right after they have filled out an online form on your website and subscribed to your list. Recent industry research revealed that the businesses which do extremely well at lead nurturing are capable of generating 50% more sales-ready...

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How to Increase Traffic to your Website with Inbound Links

Most internet marketers and web-preneurs are at least vaguely familiar with the concept that inbound links are the best way to increase traffic to your website. More than just using inbound links to increase traffic to your website, they also are a great public relations tool in addition to improving SEO and increasing traffic. What Are Inbound Links? If you are wondering how to increase traffic to your website, you may be wondering what exactly inbound links are. Basically, an inbound link can...

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Local Search Marketing Attracts Friends and Neighbors

Unless you happen to ship products to customers around the world, it’s likely that your small business is closely tied to your community. Nothing wrong with that – you friends and neighbors are your core audience. And even though they may pass your store or office every day, see your signage, and know your specialty, local consumers still turn to the Internet first to research everything from carpet cleaners to cosmetic surgeons. So optimizing your website for local search marketing is key to...

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Get More Traffic with Blog Marketing

One of the main reasons for a business to participate in blog marketing is to increase keyword rankings which in turn grows organic search traffic for their website. The more webpages a site has, the more opportunities a website has to rank for multiple terms. After creating all the necessary webpages for your website, like information about your services, products, landing pages etc., you should start thinking about a blog marketing strategy. Having a blog on your website will gradually increase...

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Want more leads? Build more landing pages!

Is your lead program suffering from low lead volumes? Are you constantly on the look-out for ways to improve your lead program? The first question to ask to get the ball rolling is “How many landing pages do we have on our website?” If you are able to easily count the number of landing pages you have on your website with just your right hand, then you need to seriously consider building more landing pages for your site. Landing Pages – An Important Component of Your Lead Program It is important...

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Top Five Basic Principles of a Successful Inbound Lead Program

Content marketing works best with a strong lead program. Inbound marketing such as SEO, webinars, blogs, social media and more certainly help to drive growth in their own right. However, having a strong lead program in order to capture those incoming leads is just as important as the content marketing itself. After all, inbound traffic is useless if you aren’t able to capture and convert them. What is the Secret to a Great Lead Program? Here are the Top Five Tips: Content! Content! Content!Generate...

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Content Marketing Means More Leads

Based on a recent industry study (pertaining to lead generation), conducted at over 4000 companies, “more is better” when it comes to marketing and content creation. With regards to landing pages, blogs, and other content, data indicated that companies which created more content generated more traffic and more leads. This is called, “content marketing,” and it is currently playing a key role in the fight for rankings and visitors. Content Marketing – Why More is Better,...

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